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The Georgia Department of
Community Affairs' Office of
Downtown Development
(ODD) coordinates the
Georgia Main Street and
Better Hometown programs.
These programs assist
Georgia cities and neighborhoods in the development of their core commercial areas. Assistance provided by the
Office of Downtown Development emphasizes community-based, self-help efforts grounded in the principles of
professional, comprehensive management of core commercial districts. Communities are expected to work within
the context of historic preservation and the National Main Street Center's Four-point Approach to Downtown
Revitalization™: Organization, Design, Economic Restructuring and Promotion. As of 2007, over one hundred
cities have joined these programs. The Kingsland DDA started the process to become a Main Street Community on
February 5, 2008 and received the designation on October 7, 2009.
Main Street 4-Point Committee Structure
Organization - Involves building a Main Street framework that is well
represented by business and property owners, bankers, citizens, public
officials, chambers of commerce and other local economic development
organizations. Everyone must work together to maintain a long-term effort.
Responsibilities:
-Sets the Annual DDA Work Plan
-Manages the allocation of funds for the Downtown Facade Grant Program
-Reviews and delegates DDA Projects to the appropriate committee..
Trish Jared (Left), Bill Parrish (Right)
Kingsland DDA receives Main Street
Plaque at the 2009 GA Downtown
Conference in Roswell, GA
Design - The mission of the Design Committee is
to enhance the attractiveness of Kingsland's Royal
District. Historic building rehabilitation, street and
alley clean-up, colorful banners, landscaping and
lighting all improve the physical image of the
downtown as a quality place to shop, work, walk,
invest in and live. Design improvements result in a reinvestment of public and private dollars to downtown.
Responsibilities:
-Royal District Mural Series
-Kingsland Oral History
-Facade Grant Design Review
-East Kingsland Historic District Nomination
-Design Assistance, Parking
Economic Restructuring - Economic Restructuring involves
analysing current market forces to develop long-term solutions.
Recruiting new businesses, creatively converting unused space for new
uses and sharpening the competitiveness of Main Street’s traditional
merchants are examples of economic restructuring activities.
Responsibilities:
-Royal District Merchant & Business Listing
-Annual Downtown Market Study
-Downtown Business Inventory
-Educational Business Seminars
Promotions - The Promotion Committee works to create excitement downtown.
Street festivals, parades, retail events and image development campaigns are some
of the ways Main Street encourages customer traffic. Promotion involves marketing
an enticing image to shoppers, investors and visitors and also positioning the
downtown in the market place.
Responsibilities:
-Runabout in the Royal District Auto Show
-Royal District Clean-Up
-Kingsland Fall Festival
-Royal District Holiday Open House
Click on our Events page for more information.